Head of SEO

  • Job Number: JR-10073015
  • Employment Type: Permanent Full Time
  • Location: Australia: Flexible
  • Opening date: 05/08/2022 12:00 AM AEST
  • Closing date: 14/08/2022 11:59 PM AEST
  • Applications close in: 0 days time

We're on a mission to redesign the way we all connect, and fundamentally change the nature of telecommunication products and services in Australia, and across the region.

The work we do empowers the lives of millions of people around the world. Together, we're creating a bold, new Telstra that will continue to lead the market both now and into the future. At Telstra, what you do matters.

We fully embrace flexibility and choice at Telstra and it’s as unique as you. We believe every role can flex in some way and encourage you to work where, when, and how you are most engaged, safe, and productive. Talk to us about how a role could be flexible for you!


Our Consumer & Small Business team
Our team span from creatives, strategists, production, and subject matter experts who work on some of the most exciting projects our business can offer. You could transform the way a function operates or how our people engage with our customers. Maybe you’re helping to design revolutionary self-service eCommerce platform but one thing’s for sure, wherever you’re based, you’ll add to projects that transform peoples’ lives and do work that improves the customer experience.

This role requires the successful candidate to be vaccinated against Covid-19, to ensure the safety and wellbeing of our people and customers. However, please speak to us if you have any questions about this based on your individual circumstances.

The role ensures customers have the easiest and most relevant browsing experience as they transition from a search environment into one of Telstra’s web properties while focusing on increasing relevant and high quality traffic through to the site to support the success metrics and the overall FY23 program of work

As Head of SEO, you will manage the day-to-day organic search program in relation to Telstra Consumer Sales, SMB, Service and internal search to efficiently direct relevant demand across Telstra’s Consumer Sales, SMB and Service product range.
 

Your Key Responsibilities includes:

• Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
• Help to create and support marketing content to socialise and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
• Implement link building campaigns in coordination with SEO goals
• Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results
 

To be successful in the role, you'll bring skills and experience in:-
• Search Engine Optimisation – Google & Bing experience 3+ years
• BrightEdge certified or familiar with the platforms
• Actively Engages and collaborates with stakeholders    

High desirable
• Search Engine Marketing – Google & Bing Platform experience (preferred however not essential)

                                                                                                                                                                                                                                                                                                                                           
We fully support flexibility and choice at Telstra and what we offer is as unique as you. Will you choose to work from home, in a Telstra workspace, or on the go? A regional location or the CBD? We want you to work where, when, and how you are most engaged, safe, and productive – wherever in Australia that may be. #WFH #Remote #Flexibility


If this opportunity sounds like a perfect fit for you, we'd encourage you to apply!

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We’re committed to building a diverse and inclusive workforce in all its forms. We encourage applicants from diverse gender, cultural and linguistic backgrounds and applicants who may be living with a disability. We also offer flexibility in all our roles, to ensure everyone can participate.

To learn more about how we support our people, including accessibility adjustments we can provide you through the recruitment process, visit tel.st/thrive.

Apply Now
  • Job Number: JR-10073015
  • Employment Type: Permanent Full Time
  • Location: Australia: Flexible
  • Opening date: 05/08/2022 12:00 AM AEST
  • Closing date: 14/08/2022 11:59 PM AEST
  • Applications close in: 0 days time